A shop owner wrapping an order by a window

E-commerce website design in Singapore

A custom storefront with checkout that works on phones, product pages built for search, and orders that land where you work.

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14 daysTo your
first draft
S$0Monthly
maintenance

What is included

Custom storefront
Home, collections and product pages designed for your range.
Checkout
Stripe checkout or Shopify, with PayNow, cards, Apple Pay and Google Pay.
Product SEO
Product schema, clean URLs and collection pages for category searches.
AI shopping answers
Structured product data assistants can read and compare.
Orders and customers
Orders, customers and enquiries in one database you own.
Order emails
Confirmations and shipping updates from your own domain.
Phone first
Most orders happen on phones. Checkout is tested there first.
Privacy
PDPA consent and data handling built in.
Analytics
Conversion events and Search Console from day one.

Stripe or Shopify

	Stripe on a custom site	Shopify
Best for	Up to a few hundred products, services, bookings	Large catalogues and inventory across channels
Monthly platform fee	None	Shopify plan fee
Card fees	Stripe's published rates	Shopify Payments rates
Design freedom	Complete	Within the theme system, or headless
Who owns the store	You	You, on Shopify's platform

We recommend one on the call based on your catalogue and how you sell.

How it works

Three people talking around a table with laptops

After the call

Pages agreedDone
Look and feelDone
Content gatheredDone

One call

We learn what you sell, who buys it and what the site has to do. No brief to write, no forms to fill in.

Website wireframes and sticky notes on a desk

Day 14

Home and servicesReady
About and articlesReady
Edits round 1Open

First draft in 14 days

Every page designed and written, on a private link, on phone, tablet and desktop. You edit by message.

Launch day

Domain connectedDone
Email untouchedDone
Sitemap sent to GoogleDone

Launch, then it is yours

We move the domain without touching email and switch the site on. Domain, code and hosting stay in your name.

Pricing

Website

S$0 a month

S$2,000 one-off to design and build

Custom design, logo and brand colours
Every page written from one call
First draft in 14 days
20 rounds of edits
Phone, tablet and desktop
Titles, schema and sitemap set up for Google
WhatsApp enquiry buttons
Move from Wix, WordPress or Squarespace

Running cost: hosting S$0. Domain and email stay at what you pay today.

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Add-on

Organic leads

+ S$1,000

S$3,000 with the website

Your own cloud database
Every enquiry stored, with the page it came from
Article system for search
Enquiry list you can export
Consent records for each enquiry

Running cost: about S$15 to S$30 a month for Google Cloud, paid to Google at cost.

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Add-on

Marketing AI agent

+ S$2,000

then S$800 a month

Articles written and published every week
ChatGPT, Gemini and Perplexity checked for your name
Pages ranking 5 to 20 on Google upgraded
Monthly report: impressions, clicks, AI mentions

AI usage at cost, about S$20 to S$60 a month. Paid ads: we refer you to specialist partners.

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Prices in SGD, excluding GST. Running costs are paid to the provider at cost.

Frequently asked questions

How much does an e-commerce website cost in Singapore?

Our build starts at S$2,000 with the Website package, plus the Organic leads add-on for the database. Card fees go to Stripe or Shopify at their published rates.

Can customers pay with PayNow?

Yes. Stripe supports PayNow for Singapore businesses, alongside cards and wallets.

Do you build on Shopify?

Yes, when the catalogue or inventory needs it. For smaller ranges a custom site with Stripe has no monthly platform fee.

Can I add products myself?

Yes. You get an editor for products, prices and stock.

Who owns the store?

You do: the domain, the code, the data and the payment account.